At Blue Ocean International, we believe that visibility is a form of power. In today’s interconnected world, coastal cities must actively shape their image, communicate their value, and engage global partners to unlock investment, foster sustainable development, and assert their leadership in the Blue Economy.
Our City Marketing and Global Visibility service is designed to support African coastal cities—such as Kribi, with whom we proudly collaborate through a formal Memorandum of Understanding—in developing strong international presence and strategic positioning.
Through tailored campaigns, diplomatic representation, and high-level engagement, we help cities tell their story, advocate for their priorities, and connect with the world.
Our Services Include:
- International Representation and Public Diplomacy: We represent coastal cities at European and international events, investment forums, diaspora gatherings, and bilateral meetings—building visibility, credibility, and trust among potential partners.
- Advocacy for Sustainable Urban and Coastal Development: We promote city-led efforts in key areas such as coastal erosion control, renewable energy, circular economy, climate adaptation, and sustainable marine tourism, aligning with global agendas like the SDGs, the Paris Agreement, and the African Union’s Agenda 2063.
- City Branding and Strategic Communication: We co-create powerful city branding strategies and deliver high-impact materials (brochures, videos, pitch decks) to position cities as investment-ready, climate-smart, and culturally vibrant.
- Event Organization and Partner Engagement : We organize conferences, business forums, exhibitions, and networking events that showcase city opportunities, attract strategic actors, and promote diaspora engagement. Our work with Kribi has included facilitating European visibility and investor interest through targeted events and communications.
- Media and Digital Promotion : We manage targeted communication campaigns—across traditional and digital media—to tell compelling stories about our partner cities, attract attention, and strengthen their position in global dialogues on the Blue Economy.
- Custom City Marketing Strategies: We develop tailor-made marketing and visibility roadmaps, adapted to each city’s assets, ambitions, and priority sectors—whether focused on trade, sustainable tourism, climate finance, or port logistics.
By working with cities like Kribi in Cameroon, Blue Ocean International demonstrates how city marketing, when done strategically and sustainably, becomes a powerful tool to drive international cooperation, attract investment, and strengthen urban resilience in Africa’s coastal regions